Barber Shop Schema

The Barber Shop Schema organises barber shop identity, contact, location, opening hours, hair and grooming, and customer information into a consistent format, using Schema.org vocabulary where applicable.

Complete JSON definition

1 Scope

The Barber Shop Schema describes a barber shop. It covers identity, incorporation details, contact, and location, including the address and coordinates. It also covers opening hours, images, reputation, a price indication, hair and grooming, amenities, and barber details. A service is included only when the barber shop states that they offer it. Reputation figures come from one provider and are not combined into a single rating. A missing value stays unknown. The price indication is a level, not a price. JSON-LD uses the Schema.org type HairSalon. Schema.org does not define BarberShop.

2 Attributes

Names outside this reference are unsupported or reserved.

2.1 Identity

Name	Type	Schema.org	Description
Identifier `barber.id`	text	@id	The permanent unique identifier already assigned to the barber shop. JSON-LD states the same value as @id. The identifier is not calculated from the name, telephone, or address.
Title `barber.title`	text	name	The name of the barber shop.
Description `barber.description`	text	description	A text description of the barber shop.

2.2 Incorporation details

Name	Type	Schema.org	Description
Company name `barber.company.name`	text	legalName	The registered company name, when the business is registered at Companies House and states that name. A missing value stays unknown. This is not the trading name. JSON-LD uses legalName.
Company number `barber.company.number`	text	additionalProperty	The company number, when the business is registered at Companies House and states that number. A missing value stays unknown. This is not a VAT number. When a number is stated, JSON-LD uses a PropertyValue named companyNumber.
Incorporation date `barber.company.incorporated_on`	date	foundingDate	The incorporation date, when the business is registered at Companies House and states that date. A missing date stays unknown. JSON-LD uses foundingDate for that stated date.
VAT number `barber.company.vat`	text	vatID	The VAT number, when the business is registered for VAT and states that number. A missing value stays unknown. This is not the company number. JSON-LD uses vatID.

2.3 Contact

Name	Type	Schema.org	Description
Phone `barber.contact.phone`	text	telephone	The telephone number of the barber shop.
Url `barber.contact.url`	url	url	The website address of the barber shop.
Email `barber.contact.email`	email	email	An email address for the barber shop, when one is stated. Leave it empty when none is known.

2.4 Location and coordinates

Name	Type	Schema.org	Description
Address `barber.location.address`	text	address	The postal address of the barber shop. The original address line stays intact.
Latitude `barber.location.latitude`	number	latitude	The WGS84 latitude of the barber shop.
Longitude `barber.location.longitude`	number	longitude	The WGS84 longitude of the barber shop. A coordinate pair is required before JSON-LD includes GeoCoordinates.
Postcode `barber.location.postcode`	text	postalCode	The UK postcode when one postcode is present in the postal address.
Street `barber.location.street`	text	streetAddress	The street line when the postal address separates it from the town. A borough is not the street.
Locality `barber.location.locality`	text	addressLocality	The town or city when the postal address states it as its own part. A borough is not the locality.
Region `barber.location.region`	text	addressRegion	The county or region when the postal address states it as its own part. A media-market code is not a region and is left empty.
Country `barber.location.country`	text	addressCountry	The country when the address states it. A two-letter country code is recorded as the country name. Leave it empty when the country is not stated.

2.5 Opening hours

Name	Type	Schema.org	Description
Opening hours `barber.hours.opening`	object	openingHoursSpecification	The regular opening hours when a weekly timetable states each open day and its opening and closing times. A current open or closed status is not opening hours. Busy periods are not opening hours. A day with no stated times is left empty.

2.6 Images

Name	Type	Schema.org	Description
Logo `barber.image.logo`	url	logo	The address of the barber shop logo, when one is stated. A missing address is omitted.
Main image `barber.image.main`	url	image	The address of the main image of the barber shop, when one is stated. A count of photographs is not an image. A missing address is omitted.

2.7 Reputation

Name	Type	Schema.org	Description
Review rating `barber.review.rating`	number	ratingValue	A review score from one provider. It is not a qualification or an award. A scale is recorded only when that provider states it. The score stays in the native record and is not copied into the core business JSON-LD.
Review count `barber.review.count`	integer	reviewCount	The number of reviews accompanying a review rating from the same provider. It is not calculated from another provider.
Rating count `barber.review.rating_count`	integer	ratingCount	The number of ratings when the provider states it separately from the number of reviews. It is not calculated from the distribution.
Rating distribution `barber.review.distribution`	object	—	Numbers recorded against scores 1 to 5. They are not the review count. Schema.org has no single property for the five counts, so this stays unmapped.
Rating scale `barber.review.scale`	object	—	The lowest and highest points of a review scale, when the scale is stated. Schema.org records those points as separate properties, so this attribute is not given one of them.
Review provider `barber.review.provider`	text	—	The organisation that published these figures. Figures from another provider are a separate observation and are not averaged together.
Observation date `barber.review.observed_on`	date	—	The date on which these figures were observed, when that date is stated.

2.8 Price

Name	Type	Schema.org	Description
Price level `barber.price_range`	text	priceRange	A price indication using £, ££, or £££. Leave it empty when none is stated. This is not a price.

2.9 Hair and grooming

Name	Type	Schema.org	Description
Haircut `barber.service.haircut`	boolean	Service	Whether the barber shop offers a haircut. A trim is included with a haircut. A fade is a separate service. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Fade haircut `barber.service.fade`	boolean	Service	Whether the barber shop offers a fade haircut. A haircut is separate. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Beard trim `barber.service.beard_trim`	boolean	Service	Whether the barber shop offers a beard trim. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Shave `barber.service.shave`	boolean	Service	Whether the barber shop offers a shave. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Hair styling advice `barber.service.styling_advice`	boolean	Service	Whether the barber shop offers hair styling advice. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Hair colour `barber.service.colour`	boolean	Service	Whether the barber shop offers hair colour. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Waxing `barber.service.wax`	boolean	Service	Whether the barber shop offers waxing. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Facial `barber.service.facial`	boolean	Service	Whether the barber shop offers a facial. Smoothing the hair on the face is included with a facial. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Hair products for sale `barber.service.products`	boolean	Service	Whether the barber shop sells hair products. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Rinse after cut `barber.service.rinse`	boolean	Service	Whether the barber shop rinses hair after a cut. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Head massage `barber.service.head_massage`	boolean	Service	Whether the barber shop offers a head massage. Another massage offered with a visit is included. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Blow dry `barber.service.blow_dry`	boolean	Service	Whether the barber shop offers a blow dry. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Perm `barber.service.perm`	boolean	Service	Whether the barber shop offers a perm. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Eyebrow shaping `barber.service.eyebrow`	boolean	Service	Whether the barber shop offers eyebrow shaping. Setting the eyebrow hairs is included. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Home visits `barber.service.home_visit`	boolean	Service	Whether the barber shop visits a customer at home. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.

2.10 Amenities

Name	Type	Schema.org	Description
Free drinks `barber.amenity.drinks`	boolean	amenityFeature	Whether the barber shop offers a free drink. A complimentary beer is included. A missing value is unknown, not absent.
Free parking `barber.amenity.parking`	boolean	amenityFeature	Whether the barber shop offers free parking. A missing value is unknown, not absent.
Wheelchair accessible `barber.amenity.wheelchair`	boolean	amenityFeature	Whether the barber shop is wheelchair accessible. A missing value is unknown, not absent.
Children's entertainment `barber.amenity.children_play`	boolean	amenityFeature	Whether the barber shop offers entertainment for children. Toys and games are included. A missing value is unknown, not absent.
Dogs welcome `barber.amenity.dogs`	boolean	amenityFeature	Whether the barber shop welcomes dogs. A missing value is unknown, not absent.

2.11 Barber details

Name	Type	Schema.org	Description
Children welcome `barber.details.children`	boolean	additionalProperty	Whether children are welcome. A missing value stays unknown. When a value is stated, JSON-LD uses a PropertyValue named childrenWelcome.
Walk-ins accepted `barber.details.walk_ins`	boolean	additionalProperty	Whether the barber shop accepts walk-ins. A same-day appointment is included. A missing value stays unknown. When a value is stated, JSON-LD uses a PropertyValue named walkInsAccepted.
Online booking `barber.details.online_booking`	boolean	additionalProperty	Whether the barber shop offers online booking. A missing value stays unknown. This is not a booking record. When a value is stated, JSON-LD uses a PropertyValue named onlineBooking.
Payment methods `barber.payment.methods`	list	paymentAccepted	The payment methods the barber shop states it accepts. The recorded values are Cash, Credit card, Debit card, and Contactless. A missing value is unknown. JSON-LD uses paymentAccepted for the stated methods.
Deals and packages `barber.details.deals`	boolean	additionalProperty	Whether the barber shop offers a deal or a package. A missing value stays unknown. When a value is stated, JSON-LD uses a PropertyValue named dealsAndPackages.
Autism-friendly for children `barber.details.autism_friendly`	boolean	additionalProperty	Whether the barber shop is autism-friendly for children. A missing value stays unknown. When a value is stated, JSON-LD uses a PropertyValue named autismFriendlyForChildren.
Languages spoken `barber.details.languages`	list	additionalProperty	The languages the barber shop states that staff speak. The recorded values are English, Welsh, Turkish, Polish, Urdu, Arabic, Kurdish, and Other. A missing value is unknown. When a value is stated, JSON-LD uses a PropertyValue named languagesSpoken.