Hairdresser Schema

The Hairdresser Schema organises salon identity, contact, location, opening hours, services, facilities and client information into a consistent format, using Schema.org vocabulary where applicable.

2.1 Identity

Name	Type	Schema.org	Description
Identifier `hairdresser.id`	text	@id	The permanent unique identifier already assigned to the salon. JSON-LD states the same value as @id. The identifier is not calculated from the name, telephone, or address.
Title `hairdresser.title`	text	name	The name of the salon.
Description `hairdresser.description`	text	description	A text description of the salon.

2.2 Incorporation details

Name	Type	Schema.org	Description
Company name `hairdresser.company.name`	text	legalName	The registered company name, when the business is registered at Companies House and states that name. A missing value stays unknown. This is not the trading name. JSON-LD uses legalName.
Company number `hairdresser.company.number`	text	additionalProperty	The company number, when the business is registered at Companies House and states that number. A missing value stays unknown. This is not a VAT number. When a number is stated, JSON-LD uses a PropertyValue named companyNumber.
Incorporation date `hairdresser.company.incorporated_on`	date	foundingDate	The incorporation date, when the business is registered at Companies House and states that date. A missing date stays unknown. JSON-LD uses foundingDate for that stated date.
VAT number `hairdresser.company.vat`	text	vatID	The VAT number, when the business is registered for VAT and states that number. A missing value stays unknown. This is not the company number. JSON-LD uses vatID.

2.3 Contact

Name	Type	Schema.org	Description
Phone `hairdresser.contact.phone`	text	telephone	The telephone number of the salon.
Url `hairdresser.contact.url`	url	url	The website address of the salon.
Email `hairdresser.contact.email`	email	email	An email address for the salon, when one is stated. Leave it empty when none is known.

2.4 Location and coordinates

Name	Type	Schema.org	Description
Address `hairdresser.location.address`	text	address	The postal address of the salon. The original address line stays intact.
Latitude `hairdresser.location.latitude`	number	latitude	The WGS84 latitude of the salon.
Longitude `hairdresser.location.longitude`	number	longitude	The WGS84 longitude of the salon. A coordinate pair is required before JSON-LD includes GeoCoordinates.
Postcode `hairdresser.location.postcode`	text	postalCode	The UK postcode when one postcode is present in the postal address.
Street `hairdresser.location.street`	text	streetAddress	The street line when the postal address separates it from the town. A borough is not the street.
Locality `hairdresser.location.locality`	text	addressLocality	The town or city when the postal address states it as its own part. A borough is not the locality.
Region `hairdresser.location.region`	text	addressRegion	The county or region when the postal address states it as its own part. A media-market code is not a region and is left empty.
Country `hairdresser.location.country`	text	addressCountry	The country when the address states it. A two-letter country code is recorded as the country name. Leave it empty when the country is not stated.

2.5 Opening hours

Name	Type	Schema.org	Description
Opening hours `hairdresser.hours.opening`	object	openingHoursSpecification	The regular opening hours when a weekly timetable states each open day and its opening and closing times. A current open or closed status is not opening hours. Busy periods are not opening hours. A day with no stated times is left empty.

2.6 Images

Name	Type	Schema.org	Description
Logo `hairdresser.image.logo`	url	logo	The address of the salon logo, when one is stated. A missing address is omitted.
Main image `hairdresser.image.main`	url	image	The address of the main image of the salon, when one is stated. A count of photographs is not an image. A missing address is omitted.

2.7 Reputation

Name	Type	Schema.org	Description
Review rating `hairdresser.review.rating`	number	ratingValue	A review score from one provider. It is not a qualification or an award. A scale is recorded only when that provider states it. The score stays in the native record and is not copied into the core business JSON-LD.
Review count `hairdresser.review.count`	integer	reviewCount	The number of reviews accompanying a review rating from the same provider. It is not calculated from another provider.
Rating count `hairdresser.review.rating_count`	integer	ratingCount	The number of ratings when the provider states it separately from the number of reviews. It is not calculated from the distribution.
Rating distribution `hairdresser.review.distribution`	object	—	Numbers recorded against scores 1 to 5. They are not the review count. Schema.org has no single property for the five counts, so this stays unmapped.
Rating scale `hairdresser.review.scale`	object	—	The lowest and highest points of a review scale, when the scale is stated. Schema.org records those points as separate properties, so this attribute is not given one of them.
Review provider `hairdresser.review.provider`	text	—	The organisation that published these figures. Figures from another provider are a separate observation and are not averaged together.
Observation date `hairdresser.review.observed_on`	date	—	The date on which these figures were observed, when that date is stated.

2.8 Price

Name	Type	Schema.org	Description
Price level `hairdresser.price_range`	text	priceRange	A price indication using £, ££, or £££. Leave it empty when none is stated. This is not a service price.

2.9 Payment methods

Name	Type	Schema.org	Description
Payment methods `hairdresser.payment.accepted`	list	paymentAccepted	The payment methods the salon states it accepts. The recorded values are Cash, Credit card, Debit card, and Contactless. A missing value is unknown. JSON-LD uses paymentAccepted for the stated methods.

2.10 Services

Name	Type	Schema.org	Description
Haircuts `hairdresser.service.haircut`	boolean	Service	Whether the salon offers haircuts. Children's haircuts and men's cuts are separate services. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Hair colouring `hairdresser.service.hair_colouring`	boolean	Service	Whether the salon offers hair colouring. Highlights, balayage, colour correction, and a colour consultation are separate services. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Wash, cut and blow dry `hairdresser.service.blow_dry`	boolean	Service	Whether the salon offers a wash, cut and blow dry. Hair straightening is a separate service. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Curly hair cutting and styling `hairdresser.service.curly_hair`	boolean	Service	Whether the salon offers cutting and styling for curly hair. This is not a general haircut. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Hair conditioning treatments `hairdresser.service.conditioning`	boolean	Service	Whether the salon offers hair conditioning treatments. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Children's haircuts `hairdresser.service.children`	boolean	Service	Whether the salon offers children's haircuts. This is not a general haircut. Children being welcome is a separate salon detail. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Hair highlights `hairdresser.service.highlights`	boolean	Service	Whether the salon offers hair highlights. This is not a full colour, balayage, or colour correction. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Make-up artistry `hairdresser.service.makeup`	boolean	Service	Whether the salon offers make-up artistry. Bridal hair and make-up is a separate service. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Bridal and wedding hair and make-up `hairdresser.service.bridal`	boolean	Service	Whether the salon offers bridal and wedding hair and make-up. A bridal trial is a separate service. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Colour correction `hairdresser.service.colour_correction`	boolean	Service	Whether the salon offers colour correction. This is not a first colour or a colour consultation. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Balayage `hairdresser.service.balayage`	boolean	Service	Whether the salon offers balayage. This is not highlights or a full colour. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Beauty treatments `hairdresser.service.beauty`	boolean	Service	Whether the salon offers beauty treatments. Eyebrow, eyelash, and nail services are separate services. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Colour consultation `hairdresser.service.colour_consultation`	boolean	Service	Whether the salon offers a colour consultation. This is not the colour service itself. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Head massage and head spa `hairdresser.service.head_massage`	boolean	Service	Whether the salon offers a head massage or head spa. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Bridal trial sessions `hairdresser.service.bridal_trial`	boolean	Service	Whether the salon offers a bridal trial session. This is not the wedding-day hair and make-up service. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Perms `hairdresser.service.perm`	boolean	Service	Whether the salon offers perms. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Men's cuts `hairdresser.service.mens_cuts`	boolean	Service	Whether the salon offers men's cuts. This is not a general haircut. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Eyebrow and eyelash treatments `hairdresser.service.eyebrow_lash`	boolean	Service	Whether the salon offers eyebrow and eyelash treatments. Nail services are separate. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Nail services `hairdresser.service.nails`	boolean	Service	Whether the salon offers nail services. Eyebrow and eyelash treatments are separate. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Hair extensions `hairdresser.service.extensions`	boolean	Service	Whether the salon offers hair extensions. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Hair straightening `hairdresser.service.straightening`	boolean	Service	Whether the salon offers hair straightening. A blow dry is a separate service. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.

2.11 Amenities

Name	Type	Schema.org	Description
On-site cafe or drinks served `hairdresser.amenity.cafe`	boolean	amenityFeature	Whether the salon serves drinks or has a cafe on site. A missing value is unknown, not absent.
Parking nearby `hairdresser.amenity.parking`	boolean	amenityFeature	Whether parking is available nearby. A missing value is unknown, not absent.
Wheelchair access `hairdresser.amenity.wheelchair_access`	boolean	amenityFeature	Whether the salon has wheelchair access. A missing value is unknown, not absent.
Dogs welcome `hairdresser.amenity.dogs`	boolean	amenityFeature	Whether the salon has a resident dog or welcomes dogs. A missing value is unknown, not absent.
Massage chairs `hairdresser.amenity.massage_chairs`	boolean	amenityFeature	Whether the salon has massage chairs. A missing value is unknown, not absent.
Private room `hairdresser.amenity.private_room`	boolean	amenityFeature	Whether a private room is available. A missing value is unknown, not absent.
Free Wi-Fi `hairdresser.amenity.wifi`	boolean	amenityFeature	Whether the salon offers free Wi-Fi. A missing value is unknown, not absent.

2.12 Salon details

Name	Type	Schema.org	Description
Children welcome `hairdresser.salon.children_welcome`	boolean	additionalProperty	Whether children are welcome. A children's haircut is a service and is not recorded by this field. A missing value is unknown, not absent. When a value is stated, JSON-LD uses a PropertyValue named childrenWelcome.
Online booking `hairdresser.salon.online_booking`	boolean	additionalProperty	Whether the salon offers online booking. This is not an offer and not a price. A missing value is unknown, not absent. When a value is stated, JSON-LD uses a PropertyValue named onlineBooking.
Walk-ins welcome `hairdresser.salon.walk_in`	boolean	additionalProperty	Whether the salon welcomes walk-in clients. Opening hours are a separate field. A missing value is unknown, not absent. When a value is stated, JSON-LD uses a PropertyValue named walkIn.
Neurodivergent friendly `hairdresser.salon.neurodivergent_friendly`	boolean	additionalProperty	Whether the salon states that it is set up for neurodivergent clients. A missing value is unknown, not absent. When a value is stated, JSON-LD uses a PropertyValue named neurodivergentFriendly.
Trainee stylists `hairdresser.salon.trainee_stylists`	boolean	additionalProperty	Whether the salon offers appointments with trainee stylists or model nights. A missing value is unknown, not absent. When a value is stated, JSON-LD uses a PropertyValue named traineeStylists.
Deposit required `hairdresser.salon.deposit`	boolean	additionalProperty	Whether the salon requires a deposit. This is not a service price. A missing value is unknown, not absent. When a value is stated, JSON-LD uses a PropertyValue named deposit.
Home visits `hairdresser.salon.home_visits`	boolean	additionalProperty	Whether the salon visits a client at home or another location. This is not a salon service. A missing value is unknown, not absent. When a value is stated, JSON-LD uses a PropertyValue named homeVisits.