Accountant Schema

The Accountant Schema organises accountant identity, contact, location, opening hours, accountancy services, and client information into a consistent format, using Schema.org vocabulary where applicable.

2.1 Identity

Name	Type	Schema.org	Description
Identifier `accountant.id`	text	@id	The permanent unique identifier already assigned to the accountant. JSON-LD states the same value as @id. The identifier is not calculated from the name, telephone, or address.
Title `accountant.title`	text	name	The name of the accountant.
Description `accountant.description`	text	description	A text description of the accountant.

2.2 Incorporation details

Name	Type	Schema.org	Description
Company name `accountant.company.name`	text	legalName	The registered company name, when the business is registered at Companies House and states that name. A missing value stays unknown. This is not the trading name. JSON-LD uses legalName.
Company number `accountant.company.number`	text	additionalProperty	The company number, when the business is registered at Companies House and states that number. A missing value stays unknown. This is not a VAT number. When a number is stated, JSON-LD uses a PropertyValue named companyNumber.
Incorporation date `accountant.company.incorporated_on`	date	foundingDate	The incorporation date, when the business is registered at Companies House and states that date. A missing date stays unknown. JSON-LD uses foundingDate for that stated date.
VAT number `accountant.company.vat`	text	vatID	The VAT number, when the business is registered for VAT and states that number. A missing value stays unknown. This is not the company number. JSON-LD uses vatID.

2.3 Contact

Name	Type	Schema.org	Description
Phone `accountant.contact.phone`	text	telephone	The telephone number of the accountant.
Url `accountant.contact.url`	url	url	The website address of the accountant.
Email `accountant.contact.email`	email	email	An email address for the accountant, when one is stated. Leave it empty when none is known.

2.4 Location and coordinates

Name	Type	Schema.org	Description
Address `accountant.location.address`	text	address	The postal address of the accountant. The original address line stays intact.
Latitude `accountant.location.latitude`	number	latitude	The WGS84 latitude of the accountant.
Longitude `accountant.location.longitude`	number	longitude	The WGS84 longitude of the accountant. A coordinate pair is required before JSON-LD includes GeoCoordinates.
Postcode `accountant.location.postcode`	text	postalCode	The UK postcode when one postcode is present in the postal address.
Street `accountant.location.street`	text	streetAddress	The street line when the postal address separates it from the town. A borough is not the street.
Locality `accountant.location.locality`	text	addressLocality	The town or city when the postal address states it as its own part. A borough is not the locality.
Region `accountant.location.region`	text	addressRegion	The county or region when the postal address states it as its own part. A media-market code is not a region and is left empty.
Country `accountant.location.country`	text	addressCountry	The country when the address states it. A two-letter country code is recorded as the country name. Leave it empty when the country is not stated.

2.5 Opening hours

Name	Type	Schema.org	Description
Opening hours `accountant.hours.opening`	object	openingHoursSpecification	The regular opening hours when a weekly timetable states each open day and its opening and closing times. A current open or closed status is not opening hours. Busy periods are not opening hours. A day with no stated times is left empty.

2.6 Images

Name	Type	Schema.org	Description
Logo `accountant.image.logo`	url	logo	The address of the accountant logo, when one is stated. A missing address is omitted.
Main image `accountant.image.main`	url	image	The address of the main image of the accountant, when one is stated. A count of photographs is not an image. A missing address is omitted.

2.7 Reputation

Name	Type	Schema.org	Description
Review rating `accountant.review.rating`	number	ratingValue	A review score from one provider. It is not a qualification or an award. A scale is recorded only when that provider states it. The score stays in the native record and is not copied into the core business JSON-LD.
Review count `accountant.review.count`	integer	reviewCount	The number of reviews accompanying a review rating from the same provider. It is not calculated from another provider.
Rating count `accountant.review.rating_count`	integer	ratingCount	The number of ratings when the provider states it separately from the number of reviews. It is not calculated from the distribution.
Rating distribution `accountant.review.distribution`	object	—	Numbers recorded against scores 1 to 5. They are not the review count. Schema.org has no single property for the five counts, so this stays unmapped.
Rating scale `accountant.review.scale`	object	—	The lowest and highest points of a review scale, when the scale is stated. Schema.org records those points as separate properties, so this attribute is not given one of them.
Review provider `accountant.review.provider`	text	—	The organisation that published these figures. Figures from another provider are a separate observation and are not averaged together.
Observation date `accountant.review.observed_on`	date	—	The date on which these figures were observed, when that date is stated.

2.8 Price

Name	Type	Schema.org	Description
Price level `accountant.price_range`	text	priceRange	A price indication using £, ££, or £££. Leave it empty when none is stated. This is not a fee.

2.9 Accountancy

Name	Type	Schema.org	Description
Bookkeeping `accountant.service.bookkeeping`	boolean	Service	Whether the accountant offers bookkeeping, including recording expenses. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Self assessment tax returns `accountant.service.self_assessment`	boolean	Service	Whether the accountant prepares a self assessment tax return. Preparing another tax return of the same kind is included. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Tax advice `accountant.service.tax_advice`	boolean	Service	Whether the accountant gives tax advice. Tax compliance work is included. Capital gains tax advice is separate. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Payroll `accountant.service.payroll`	boolean	Service	Whether the accountant runs payroll. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Annual accounts `accountant.service.final_accounts`	boolean	Service	Whether the accountant prepares annual or final accounts. Management accounts are separate. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Business start-up support `accountant.service.startup`	boolean	Service	Whether the accountant supports a new business. Advice on growing an existing business is included. Forming a company is separate. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Company formation `accountant.service.company_formation`	boolean	Service	Whether the accountant forms a company or sets up a limited company. Closing a company is separate. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
HMRC agent representation `accountant.service.hmrc`	boolean	Service	Whether the accountant acts as an agent with HMRC and handles that correspondence. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
VAT returns `accountant.service.vat`	boolean	Service	Whether the accountant prepares VAT returns. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Corporation tax filing `accountant.service.corporation_tax`	boolean	Service	Whether the accountant files corporation tax. A self assessment return is separate. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Management accounts `accountant.service.management_accounts`	boolean	Service	Whether the accountant prepares management accounts. Annual accounts are separate. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Tax rebate claims `accountant.service.tax_rebate`	boolean	Service	Whether the accountant claims a tax rebate or expense relief. General tax advice is separate. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Capital gains tax advice `accountant.service.capital_gains`	boolean	Service	Whether the accountant advises on capital gains tax. General tax advice is separate. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Financial planning `accountant.service.financial_planning`	boolean	Service	Whether the accountant offers financial planning. Planning how people are paid is included. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Business training `accountant.service.training`	boolean	Service	Whether the accountant offers business training or a webinar. A newsletter is included. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Company closure `accountant.service.company_closure`	boolean	Service	Whether the accountant closes a company. Forming a company is separate. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Audit `accountant.service.audit`	boolean	Service	Whether the accountant carries out an audit. Preparing accounts is separate. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Companies House filing `accountant.service.companies_house`	boolean	Service	Whether the accountant files at Companies House. Forming a company is separate. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Probate and inheritance tax `accountant.service.probate`	boolean	Service	Whether the accountant deals with probate, an estate, inheritance tax, or a trust tax return. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
International tax advice `accountant.service.international_tax`	boolean	Service	Whether the accountant advises on international tax. General tax advice is separate. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Charity accounts `accountant.service.charity`	boolean	Service	Whether the accountant prepares accounts for a charity. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.
Outsourced financial director `accountant.service.financial_director`	boolean	Service	Whether the accountant provides an outsourced financial director. JSON-LD includes a Service of this name in hasOfferCatalog only when the value is stated as offered. An explicit no and an unknown value add nothing.

2.10 Accountant details

Name	Type	Schema.org	Description
Limited company directors `accountant.details.directors`	boolean	additionalProperty	Whether the accountant serves limited company directors or contractors. A missing value stays unknown. When a value is stated, JSON-LD uses a PropertyValue named servesDirectors.
Self-employed clients `accountant.details.self_employed`	boolean	additionalProperty	Whether the accountant serves self-employed people or sole traders. A missing value stays unknown. When a value is stated, JSON-LD uses a PropertyValue named servesSelfEmployed.
Fee structure `accountant.details.fees`	list	additionalProperty	How the accountant says fees are arranged. The recorded values are Fixed monthly fee, Fixed package pricing, Hourly rate, Free initial consultation, Flexible payment plans, and Percentage of rebate. This is not a fee amount and it is not the price level. A missing value is unknown. When a value is stated, JSON-LD uses a PropertyValue named feeStructure.
Accounting software `accountant.details.software`	list	additionalProperty	The accounting software the accountant states it supports. The recorded values are Xero, QuickBooks, FreeAgent, Sage, Dext, KashFlow, and Proprietary portal. A missing value is unknown. When a value is stated, JSON-LD uses a PropertyValue named accountingSoftware.
Individual clients `accountant.details.individuals`	boolean	additionalProperty	Whether the accountant serves individuals or employees. A missing value stays unknown. When a value is stated, JSON-LD uses a PropertyValue named servesIndividuals.
Phone booking `accountant.details.phone_booking`	boolean	additionalProperty	Whether the accountant says a client can book by phone. A missing value stays unknown. This is not a booking record. When a value is stated, JSON-LD uses a PropertyValue named phoneBooking.
Remote contact `accountant.details.remote`	list	additionalProperty	The remote ways the accountant states that clients can get in touch or send documents. The recorded values are Online portal, Secure email, WhatsApp, Video call, and Phone. A missing value is unknown. When a value is stated, JSON-LD uses a PropertyValue named remoteChannels.